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Union Square Blog
Holiday Sugar Castle at the Westin St. Francis Hotel
Holiday Sugar Castle at the Westin St. Francis Hotel
Safeway Holiday Ice Rink in Union Square presented by Alaska Airlines
Safeway Holiday Ice Rink in Union Square presented by Alaska Airlines
Bill Graham Menorah
Bill Graham Menorah
Santa Claus is Coming to Town
Santa Claus is Coming to Town
November 24, 2017

Holiday Happenings in Union Square SF

The Holidays are a magical time, and Union Square is the heart of Holiday fun and winter merriment in San Francisco! Here is our list of must hit activities this Holiday season.

1. Winter Walk SF

Nov. 25 – Dec. 31

Stockton Street (between Geary St. and Ellis St.)

Winter Walk SF is a one of a kind holiday pop-up plaza in the heart of Union Square! For 5 weeks enjoy two open air beer and wine gardens, food trucks, live performances, carolers, holiday themed photo opportunities, and lots of family-friendly activities! Learn more at


2. Macy's Holiday Windows

Nov. 17 – Jan. 1

170 O’Farrell St.  

Get in on this cuteness overload as Macy’s and the San Francisco SPCA unveils their 31st Annual “Holiday Windows”. These elaborately-decorated holiday window displays are located along the outside of the building featuring adorable and adoptable kittens and puppies to help raise money for the SFSPCA.


3. Safeway Holiday Ice Rink in Union Square presented by Alaska Airlines

Nov. 1 – Jan. 15

333 Post St.

What could be better than ice skating in the center of it all here in Union Square SF? The Safeway Holiday Ice Rink presented by Alaska Airlines is a beloved holiday tradition and the perfect way to round out a day of holiday adventures with friends. Check out their event schedule at


4.  Bill Graham Menorah

Dec. 12 – Dec. 19

333 Post St.

Since 1975, the Bill Graham Menorah has been light each night of Hanukkah here in Union Square and this beautiful ceremony will continue once again this year. Come enjoy music, traditional Chanukah food, and the lighting of the 22 ft. tall Chanukah menorah! For lighting schedule, visit


5. Macy's Great Tree

Nov. 24 – Jan 1

333 Post St.

It wouldn’t be the holidays without seeing Macy’s Great Tree in Union Square Park! This beautiful, reusable, 83-foot tree is decorated with more than 33,000 twinkling LED lights and 1,100 shining ornaments. Don’t miss their 28th Annual Great Tree Lighting Ceremony on Nov. 24 at 6:00 pm with Snoopy and Santa!


6.  Holiday Sugar Castle at the Westin St. Francis Hotel

Nov. 22 – Jan. 2

335 Powell St.

Two stunning sugar castles will be on display at the Westin St. Francis for the holiday season. The Medieval Sugar Castle and the St. Francis Enchanted Castle. Celebrate the best of the past and present. And, don’t miss their unveiling event on Nov. 23 at 11am.


7.  A Christmas Carol at A.C.T.’s Geary Theater

Dec. 1 - 24

415 Geary St.

This holiday classic at the A.C.T.’s Geary Theater features a beautifully costumed cast of holiday characters, entertaining musical numbers and deliciously spooky ghosts! It’s the perfect family outing this holiday season, so be sure to grab your tickets now before they sell out!


8.  Gump’s Holiday Shop

Oct. 5 – Jan 1

135 Post St.

Every holiday season, Gump’s transforms into a magical winter wonderland brimming with extraordinary holiday collectibles and heirloom-quality pieces including mouth-blown glass ornaments, hand-painted figurines, handcrafted toys, and artisanal décor. From antique and vintage to modern and contemporary, Gump’s is your one stop holiday shop!


9.  Tea Under the Tree at the Sir Francis Drake Hotel

Dec. 3-4, 10-11, 17-23, 26-30

450 Powell St.

Afternoon tea is a lovely holiday tradition after a long day of shopping or as a special outing. Don’t miss Tea under the Tree at the Sir Francis Drake Hotel by Crown & Crumpet who will be serving up a proper English afternoon tea complete with a selection of holiday bites, tea sandwiches, a toasted crumpet, holiday scones and a glass of bubbly to celebrate the season.


10.  Santa Claus is Coming to Town

Westfield SF Centre - Nov. 19 – Dec. 24

865 Market St.

Macy’s – Nov. 24 – Dec. 24

170 O’Farrell St.

The holidays are not complete without a trip to see “The Big Guy” himself. Get your picture with Santa at Westfield San Francisco Centre or at Macy’s Santaland on Level 6, and don’t forget to bring your wish list!