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September 19, 2014

An Insider's Guide to F3: Fall Fashion Fest SF

Our second annual Fall Fashion Fest is happening in less than 3 weeks, and we are bursting with excitement! Over 30 shops have agreed to stay open late and offer everything from bubbly to discounts to fashion shows and fabulous gifts with purchase. This year, we’re adding an F3 Lounge on the Square where you can pick up your map, get some beauty tips and enjoy other surprises before exploring what all our shops have to offer! Then, we’ve put together an exclusive after-party at Hawthorn! Read on for our top tips for a very fashionable night:

Get the map – Start your evening off in our stylish F3 lounge on Union Square Park where you can pick up a copy of our F3 map. All the shop events and locations are listed, so you can plan out the perfect route to fit your style. Don’t forget to RSVP, so we have enough for you.

Lounge a bit – Yes, we said lounge! We’re taking over Union Square Park with beauty demos, live music and other fun surprises. Be sure to stop by starting at 5P.

Get social – Just post your favorite F3 moment on Twitter, Instagram or Facebook with #F3SF, and you’ll be entered to win some very stylish prizes!

Bring your posse! – Shopping is more fun with friends, especially when bubbly and bites are involved.

Have a plan…or not – There are over 30 shops and venues throwing parties for F3 – you may want to put together a strategy for what to hit in our 2.5 hour event, or just wander and see what you find!

Be prepared to get made over – Not that we’re encouraging you to show up without a stitch of makeup on, but know that some stores will be offering free mini-makeovers, plus hair and nail tips, so plan accordingly.

Rock your style – There will be many photo opps, first impressions and mingling sessions, so take this time to show off your unique style.

Hit the F3 After-Party - When you’ve finished all that shopping and mingling, you’ll be all amped up and ready to hit the dance floor and enjoy some signature cocktails from Skinny Girl Cocktails! It’s at Union Square’s newest and hottest club Hawthorn, where you’ll be surrounded by sleek décor and SF’s elite. Tickets are only $20. If you’re looking for a more luxe experience, get Skinny Girl bottle service and seating with a VIP ticket for $60. Buy tickets here:

Have fun – While models will be roaming the shops (and they can look rather serious) and you’ll be rubbing elbows with celebrity designers, remember that fashion is all about having fun and feeling fabulous! Happy shopping!

The deets - Don't forget, the lounge opens up at 5P, shop events are 5:30-8P, and the after-party starts pronto from 8-10P (don't worry, they won't kick you out - you can stay until close at 2A). 

RSVP - You can't enter to win a F3 prize or pick up a map without a RSVP.