Press Releases

Holiday Shopping Season Kicks Off in Union Square
Holiday Shopping Season Kicks Off in Union Square Holiday favorites return including the Holiday Ice Rink, Macy’s Great Tree, Santa, and the Bill Graham Menorah

Marisa Rodriguez Named Executive Director of Union Square Alliance
October 4, 2021, San Francisco, CA: The Union Square Alliance (formerly known as the Union Square Business Improvement District) has announced that Marisa Rodriguez will assume the role as Executive Director beginning October 15. Ms.

After 10 Years Leading the Union Square Alliance, Karin Flood Takes over the Reins of Landmark Flood Building
27 September 2021, San Francisco, CA: Karin Flood, Executive Director of the Union Square Alliance (formerly known as the Union Square Business Improvement District) has announced that she is leaving her role at the end of October.

Miracle Messages and Union Square BID to launch “Miracle Friends” First-of-its-kind Phone-Based “buddy system” designed to re-united people experiencing homelessness with support network
Even E.T. could phone home with the help of his buddy Elliot. But, what if you had no home to phone? What if you had no buddy?

Seasonal Events Take Creative, Virtual Turn but Traditions Continue in Union Square
If ever there was a time to make the Season Bright – brighter than the year that has been – that time is now.

Union Square Safe Shopping
Kicking off San Francisco’s “Safe Shopper” campaign for the 2020 Holiday Season, this event will introduce the San Francisco Police Department’s newly created Community Ambassador program.

USBID Launches Survey - Input and Opinions Sought from Public on How to Improve Union Square
Spurred by the societal-altering impact of COVID-19 and its subsequent economic impact, the Union Square Business Improvement District is reaching out to find out how to ready itself for a new generation of visitors with an online survey: https://www.surveymonkey.com/r/UnionSquare2020Survey .

The cable cars are back — but only for photos
Union Square BID's Karin Flood welcomes back San Francisco's iconic cable cars. SF's beloved icons will host socially distant photo opps Saturday, Tuesday and Thursday's from 10am - 3pm at Powell Street Cable Car Turnaround! No rides yet, but a step forward!

Paint the Void and Union Square BID celebrate their 100th Mural in action
Paint the Void, a nonprofit initiative created in collaboration with Building 180 and Art for Civil Discourse, is partnering with the Union Square Business Improvement District to unveil two new murals.